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Saturday, September 4, 2010

Marketing to Kids

Posted by KV on October 19, 2009

children

One of the smartest things that you can do for your business is to figure out a way to market it to kids. Although children don’t necessarily have money of their own to spend, they do have a way of convincing their parents to spend money. If you can get kids to demand your product, you can get parents to buy it. That means your bottom line goes up when you invest in marketing to kids.

Of course, some products are easy to market to children because they’re designed for kids. Children’s clothing stores like Catimini and Deux Par Deux don’t have to go out of their way to get kids’ attention because the items they sell are designed to be marketed to children.

Not all products are so simple to market to kids. Financial software programs are an example of an item that kids probably wouldn’t care about. In this case, you might want to look at creating a new product just for kids. For example, a finance-based kids’ computer game could be marketed to children. Parents who went to buy this for their kids would see the rest of your products and become familiar with your name. If marketing to kids is something that you haven’t tried yet, it’s worth a shot.

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Which is Better: a Personal Printer or Office Networked Printer?

Posted by InJour on September 25, 2009

If you have ever worked in a medium to large sized office, you might have asked yourself this very question: which is better for me to use in order to facilitate printing, a personal printer next to my desk, or tying into the networked printer/copier system?

As you might imagine, there’s no real quick and easy answer to this conundrum. A number of factors have to be taken into account, and depending upon how you answer them, your solution is going to be different from someone else’s.

The first, possibly most important question is just how much printing do you do? If you are spitting out non-stop paper, the answer would lean you towards using the networked printer. Why? Mostly due to the cost of the ink and toners that are used in the bigger machines. They are a magnitude cheaper than the replaceable printer cartridges.

Next, how far is the network print services from where your desk is located? Not that we want you to forgo the exercise needed to be healthy, but it is not unheard of for a company to have one print station per floor. Or even a single station covering multiple floors. If that’s the case for you, and you have clout you may want to attain your own print solutions just for the time it will save you from having to run all over the building to get your print output.

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Good Jobs For Some Who Can Type

Posted by PA on July 24, 2009

I’ve become involved with a job that earns me a little bit of extra money to get by in this tough economy.  It’s a neat little gig, and it helps me to pay for the college loan bill for my son’s college.  I won’t go into how his college savings tanked when the market did, or that my ex, his father, isn’t paying a dime to help.  I just buckled down and found something I could do from home to earn extra dollars.  I also have a two year-old, so another job outside of the house was out of the question.  Plus, his daycare costs are expensive, too.

Anyway, I was told about this by someone named Julie London.  And the deal is, is that companies need typists to help out with their business-the business of helping other companies with their search engine marketing.  London needed people to help with blogging and articles and other ways they use to strategize and implement the ideas for getting company names out to the public over the internet.  So it’s really quite cool that I can do this at home, and unlike mystery shopping, for example, I don’t have to visit anywhere and then come home to type on a site that only gives me 30 minutes.  If my toddler cries, I just hit save and walk away!

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Saving Grace

Posted by Van on April 26, 2009

I can’t wait to setup my SFTP hosting plan. I’ve actually been away from my home computer, so I’m just taking the time to do some initial research. I love being able to access my files from anywhere. As the Internet becomes more prominent, I’ve found that having a FTP service can greatly affect my ability to do work on the road. I’m a forgetful person, and I’ve caught myself many times realizing that I didn’t have that huge customer file as soon as I hit fifteen thousand feet on my way to the next customer. I make sure to keep all my files on a centralized point just because of this.

Aside from customer files, I’m able to backup my photos on the go. I’ve taken a couple of business and pleasure trips out to Hong Kong, and have made use of the FTP plan to backup over two gigabytes worth of photos. So far, I have a photo directory that has well over ten thousand pictures. Ninety percent of those pictures were taken and uploaded while I was on the road. Without my secure FTP plan, I’m not sure where I’d be. It has been a huge asset for backups, and quick access to business files.

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We finally got high speed Internet!

Posted by Van on March 21, 2009

Well, it looks like we were the first ones on the block to get high speed internet service. We live so far from the city, it has been hard to get any kind of internet service out here. I’ve looked into satellite and wireless internet providers. I’ve looked at DSL, ADSL, and Cable. I even looked into trying to get the local telecommunication company to lay a fiber optic line out here. When you live so far from the city, about 63 miles to be exact, you tend to find it pretty hard to get anything. I think the advantages really outweigh the negative aspects. Living this far out, you don’t have to deal with pollution or traffic.

I’m happy that the local cable company finally offered a high-speed solution. In a cul-de-sac of three homes, we are actually the first one with high speed Internet. Imagine that, 63 miles from civilization and I can actually watch a movie online. I plan on finally getting my business online as well. Now that really have a way of contacting people, I’m pretty sure it will have a chance to really thrive. I’m just glad that I don’t have to use dialup anymore.

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Getting Organized at Work

Posted by Van on March 19, 2009

Ever since I was a little kid, organization was my main problem. I always was at the top of my class with my grades, but I could never get organized. And up until now, I never really needed to.

Now, my disorganization is starting to catch up with me. At work, I’m trying to juggle 4 major projects, and it’s nearly impossible because I’m not organized. I’m really interested in getting some online project management software to help me sort everything out. As it stands now, I’m just kind of winging it as I go, and that’s not working.

Project management software is good because it also includes project time tracking. This helps you see exactly how much time you’re spending on each project, so you can identify wasted time to help increase efficiency. There’s no telling how much time I’ve wasted on projects in the past because I was disorganized.

Do any of you know of some great project management software I should use? Keep in mind that I’m not a techie, so I need something that’s very user-friendly.

 Anyway, I’m going to start searching around online for some good software. Maybe I’ll ask a few of my friends what they use over at their offices.

Here’s to getting organized!

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